Ten cases.
Two hundred forty 12-ounce cans. That’s just one example of what will fit into the all-new 2009 Dodge Ram’s industry-first new RamBox cargo bins.
“In addition to stocking the all-new Dodge Ram with your favorite beverages, RamBox provides secure storage options for tradesmen, craftsmen, sportsmen, fitness buffs and outdoorsmen,” said Scott Kunselman, Vice President – Body-on-Frame Product Team, Chrysler LLC. “RamBox can store golf clubs, fishing rods, sports gear, toolboxes and much, much more.”
RamBox is a unique, segment-exclusive cargo management system that includes three key elements:
- Two weatherproof, lockable, drainable, lighted storage bins that run the length of the 5-foot-7-inch pickup bed, and are as wide as the wheel well, creating a total of 8.6 cubic feet of space;
- An adjustable bed divider/extender that fits on the lowered tailgate that adds 2 feet of additional length to secure loads up to 7 feet long;
- And a cargo rail system with sliding, adjustable cleats for tie-down versatility
“RamBox meets the number-one unmet need among pickup truck owners,” said Mark Allen, Chief Designer – Jeep®/Truck Design Studio. “Truck buyers want dry, lockable storage, and Rambox not only meets that need, it takes it a step further with the addition of built-in lights and drains. And there’s still enough room between each bin to lay a sheet of plywood flat in the pickup bed.”
The idea for RamBox was hatched at the initial stages of research for the all-new 2009 Dodge Ram. Engineers and designers had market research that told them that dry, lockable storage was critical to light-duty pickup owners who used their trucks for a variety of lifestyle activities.
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